About Us

Elle Boutique New Orleans is a contemporary fashion destination designed for women who express confidence through style. We curate elevated clothing, footwear, swimwear, and accessories that blend modern trends with timeless appeal.

Every collection at Elle Boutique New Orleans is thoughtfully selected to deliver effortless versatility—pieces that transition seamlessly from everyday wear to special occasions. From statement dresses and tailored tops to refined shoes, swim essentials, and accessories, our focus remains on quality, fit, and detail.

We believe fashion should feel empowering, wearable, and personal. That’s why we prioritize clean silhouettes, flattering designs, and carefully chosen materials that complement real lifestyles, not just moments.

At Elle Boutique New Orleans, shopping is more than a transaction—it’s an experience. We are committed to providing a seamless, secure, and enjoyable journey from discovery to delivery, backed by customer care you can trust.

Welcome to Elle Boutique New Orleans—where modern elegance meets everyday confidence.

Erica Wright, Owner

Erica believes getting dressed should feel just as joyful as the moments you're dressing for.

As owner of Elle, she thoughtfully curates each collection with one goal in mind: offering beautiful, elevated pieces that women will reach for time and time again. Her signature style is classic, feminine, and effortlessly polished, and she loves helping customers build wardrobes that feel both timeless and personal.

A wife and proud mom of three boys, Erica understands that life is filled with everything from school events and celebrations to dinners with friends and everyday moments in between. She believes every woman deserves a wardrobe that makes getting dressed feel effortless, no matter the occasion.

Known for her warm heart and welcoming spirit, Erica has always enjoyed bringing people together. Whether she's hosting family and friends, creating one-of-a-kind keepsakes for her children's school events, or helping a customer find the perfect outfit, she believes the smallest personal touches often leave the biggest impression.

Her vision for Elle is simple: to create a boutique where exceptional service, thoughtfully curated designer collections, and genuine relationships come together.

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Cobi Smith, Brand & Marketing

Cobi Smith brings a passion for storytelling, branding, and creative communication to Elle. She oversees the boutique's marketing and brand presence, helping bring each collection, event, and campaign to life through thoughtful content, design, and digital strategy.

A graduate of Louisiana State University's Manship School of Mass Communication, Cobi earned both her Bachelor of Arts and Master of Mass Communication from LSU. She combines her background in public relations, branding, graphic design, and digital marketing with a creative eye for connecting with customers in meaningful ways.

When she's not behind a computer or camera, Cobi enjoys creating magical memories as a character performer with the Petite Princess Company. She also shares her home with two four-legged companions, her cat, Milan, and her dog, Beesly.

Cobi believes the best brands tell authentic stories, and she's passionate about helping Elle do exactly that.

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